5 thoughts on “What is better to make goods for live broadcasts?”
Brendan
The first point of the live broadcast: Live room features . With more and more anchors in the live broadcast, the competition in the industry in the live broadcast of the goods is also becoming more and more intense. The anchor of the live broadcast and cargo is very good at selling and may not be able to sell results. So for the anchor, the month has its own characteristics, the more you can retain the audience and carry out effective transformation; It live broadcast: The second point of the live broadcast: Detailed explanation of goods with goods For consumers, if you want to buy a product, you must first understand the product. Where is this product produced? What materials are used? What can be used for? Is it easy to use? In addition to these common problems, there will be questions that consumers such as after -sales service. At this time, anchors need to be anchor to answer the above questions, or output these questions in advance, so that the audience can learn more, the anchor gives the anchor given to give it. The more calm the audience feels, the more rest assured that the audience can consume in your live broadcast room; Live broadcast third point: Customer relationship maintenance When the anchor is selling goods, you cannot rush all your minds. In the explanation of the product, it is necessary to effectively communicate with the audience in the live broadcast room. In addition to answering the questions about the product they proposed, it is also necessary to further pull the relationship with the fans, so that these fans will become the main transformation target of your realization of your realization. ; Live broadcast fourth point: The live broadcast cannot be broadcast as an anchor, in addition to the live broadcast, it is best to shoot some short videos in the non -live broadcast time. Still about life, these are the ways to interact with fans outside the live broadcast, which can better maintain the relationship between anchors and fans.
So how to do a good job of live broadcast and bring, what skills should be paid to? 1, the unit price of the commercial customers sold in the live broadcast room should not be too high. Generally, it is more appropriate between 50-100 yuan. It is easy to attract a batch of products that have never bought this product, or there are not too many products for these products. Cognitive people buy. According to data, most of the live broadcast users are concentrated in the second, third, fourth, and fifth -tier cities. 2, use the personality that everyone likes to be greedy for small and cheap, and comes with some small gifts while selling the goods, such as buying an X and an XX gift. In addition to the gifts provided by the brand, you can also give some dedicated to it. Small gifts for fans. In this way, it can not only promote fans to buy, but also increase the relationship with fans. 3, be sure to make products in your own field. During the live broadcast, you can introduce the outstanding advantages and preferential prices of the product. Other content can be added by an assistant to the lens. If you sell some "unknown brands" products, you can ask the assistant to compare similar products to highlight the advantages of the products sold and dispel fans' concerns about the product. 4, considers from the perspective of user, mostly think for users, do not blindly sell products, praise the product crazy, and occasionally talk about it. To make users feel real, you can make a choice by yourself: buy it if you need it, you do n’t need to need it, you do n’t need You don't buy it. It is easier to be accepted by advising fans not to buy products blindly than strong sales. 5, increase user retention, and retain users with various lottery, red envelopes, etc. For example, you can engage in some small activities, follow and forward live links to the circle of friends, etc., you can participate in the lottery or receive red envelopes. You can also let users help you pull some fans to increase the number of users and attention.
Pay content for time limit to check for freenAnswer 1. Responsible for the company's store video live broadcast and other social platform activities, script planning, and data analysis. 2. Display and introduce products in the live broadcast, answer fans' questions, and guide sales. 3. Create interest topics to actively interact with fans, activate live broadcast atmosphere, mobilize fans' emotions, increase the activity of fans, and promote fans to buy online. 4. Increase the number of store fans, maintain live online fans, and promote the improvement of store awareness. 5. Follow up the consultation, complaints, suggestions, and feedback in the live broadcast, propose a reasonable solution and effectively solve it.
1. Local specialty products The local specialty products are unique to a certain area. Many other areas do not have them. The local specialty products are sold to people in other regions through live broadcast, which has expanded the market and increased sales, like Inner Mongolia beef jerky. 2. High -quality products The high -quality products can be bought in physical stores in developed cities (Beijing, Shanghai, Guangzhou). Can't buy it, but if they need it, they usually choose online shopping, like an online shopping Apple phone. 3. New products The new product listing inch is generally not available in the local area. Many new product manufacturers will choose to sell first online, like Xiaomi's successful Internet marketing case. 4. Niche products Ds in many areas or low or low -grade in many areas. Buy Egly Cats and Cow Lanshou online. 5. Foreign products Foreign products originated from abroad. It is rare for Chinese people. It is rare to get good foreign products online. It is a classic business successful operation strategy to move foreign things to domestic things. Like hot Koala Haitao, navigation of foreign websites.
It is recommended to sell custom women's shoes. Because women's shoes are fashion girls, and ready -made women's shoes wholesale on the market, there is certainly no good sales. After all, fans' eyes are clear. If you can find a factory with a custom design women's shoes, customize hundreds of pairs of leather women's shoes, and design the manufacturer for you. It is estimated that after a live broadcast, it will be sold out. Because fans know that the number of custom women's shoes is limited, and there is no same paragraphs on the market. In addition, the anchor explains the popular elements of custom women's shoes. One analysis, sweep the light in seconds!
The first point of the live broadcast: Live room features
. With more and more anchors in the live broadcast, the competition in the industry in the live broadcast of the goods is also becoming more and more intense. The anchor of the live broadcast and cargo is very good at selling and may not be able to sell results. So for the anchor, the month has its own characteristics, the more you can retain the audience and carry out effective transformation;
It live broadcast: The second point of the live broadcast: Detailed explanation of goods with goods
For consumers, if you want to buy a product, you must first understand the product. Where is this product produced? What materials are used? What can be used for? Is it easy to use? In addition to these common problems, there will be questions that consumers such as after -sales service. At this time, anchors need to be anchor to answer the above questions, or output these questions in advance, so that the audience can learn more, the anchor gives the anchor given to give it. The more calm the audience feels, the more rest assured that the audience can consume in your live broadcast room;
Live broadcast third point: Customer relationship maintenance
When the anchor is selling goods, you cannot rush all your minds. In the explanation of the product, it is necessary to effectively communicate with the audience in the live broadcast room. In addition to answering the questions about the product they proposed, it is also necessary to further pull the relationship with the fans, so that these fans will become the main transformation target of your realization of your realization. ;
Live broadcast fourth point: The live broadcast cannot be broadcast
as an anchor, in addition to the live broadcast, it is best to shoot some short videos in the non -live broadcast time. Still about life, these are the ways to interact with fans outside the live broadcast, which can better maintain the relationship between anchors and fans.
So how to do a good job of live broadcast and bring, what skills should be paid to?
1, the unit price of the commercial customers sold in the live broadcast room should not be too high. Generally, it is more appropriate between 50-100 yuan. It is easy to attract a batch of products that have never bought this product, or there are not too many products for these products. Cognitive people buy. According to data, most of the live broadcast users are concentrated in the second, third, fourth, and fifth -tier cities.
2, use the personality that everyone likes to be greedy for small and cheap, and comes with some small gifts while selling the goods, such as buying an X and an XX gift. In addition to the gifts provided by the brand, you can also give some dedicated to it. Small gifts for fans. In this way, it can not only promote fans to buy, but also increase the relationship with fans.
3, be sure to make products in your own field. During the live broadcast, you can introduce the outstanding advantages and preferential prices of the product. Other content can be added by an assistant to the lens. If you sell some "unknown brands" products, you can ask the assistant to compare similar products to highlight the advantages of the products sold and dispel fans' concerns about the product.
4, considers from the perspective of user, mostly think for users, do not blindly sell products, praise the product crazy, and occasionally talk about it. To make users feel real, you can make a choice by yourself: buy it if you need it, you do n’t need to need it, you do n’t need You don't buy it. It is easier to be accepted by advising fans not to buy products blindly than strong sales.
5, increase user retention, and retain users with various lottery, red envelopes, etc. For example, you can engage in some small activities, follow and forward live links to the circle of friends, etc., you can participate in the lottery or receive red envelopes. You can also let users help you pull some fans to increase the number of users and attention.
Pay content for time limit to check for freenAnswer 1. Responsible for the company's store video live broadcast and other social platform activities, script planning, and data analysis. 2. Display and introduce products in the live broadcast, answer fans' questions, and guide sales. 3. Create interest topics to actively interact with fans, activate live broadcast atmosphere, mobilize fans' emotions, increase the activity of fans, and promote fans to buy online. 4. Increase the number of store fans, maintain live online fans, and promote the improvement of store awareness. 5. Follow up the consultation, complaints, suggestions, and feedback in the live broadcast, propose a reasonable solution and effectively solve it.
1. Local specialty products
The local specialty products are unique to a certain area. Many other areas do not have them. The local specialty products are sold to people in other regions through live broadcast, which has expanded the market and increased sales, like Inner Mongolia beef jerky.
2. High -quality products
The high -quality products can be bought in physical stores in developed cities (Beijing, Shanghai, Guangzhou). Can't buy it, but if they need it, they usually choose online shopping, like an online shopping Apple phone.
3. New products
The new product listing inch is generally not available in the local area. Many new product manufacturers will choose to sell first online, like Xiaomi's successful Internet marketing case.
4. Niche products
Ds in many areas or low or low -grade in many areas. Buy Egly Cats and Cow Lanshou online.
5. Foreign products
Foreign products originated from abroad. It is rare for Chinese people. It is rare to get good foreign products online. It is a classic business successful operation strategy to move foreign things to domestic things. Like hot Koala Haitao, navigation of foreign websites.
It is recommended to sell custom women's shoes. Because women's shoes are fashion girls, and ready -made women's shoes wholesale on the market, there is certainly no good sales. After all, fans' eyes are clear. If you can find a factory with a custom design women's shoes, customize hundreds of pairs of leather women's shoes, and design the manufacturer for you. It is estimated that after a live broadcast, it will be sold out. Because fans know that the number of custom women's shoes is limited, and there is no same paragraphs on the market. In addition, the anchor explains the popular elements of custom women's shoes. One analysis, sweep the light in seconds!