2 thoughts on “The development status and future development trend of China's real estate industry”

  1. The sales threshold of the echelons of the top 100 housing companies decreased year-on-year.
    January to April 2020, the sales threshold of the echelon sales of the top 100 housing companies decreased year-on-year. As of the end of April, the number of TOP10 and TOP20 housing companies' sales trading amount was 46.6 billion yuan and 27.31 billion yuan, a year -on -year decrease of 10.2%and 28.8%, respectively. The threshold for the sales list TOP100 housing companies was 3.61 billion yuan, a year -on -year decrease of 31%.

    The amount of trading and sales area of ​​Evergrande leads
    January to April 2020, Evergrande and Country Garden have a strong development. Evergrande is weak. The advantage is leading. From the perspective of the trading amount, both China Evergrande and Country Garden have entered a two -hundred -billion camp, with 210.25 billion yuan and 183.59 billion yuan. Vanke Real Estate followed closely. These three companies have formed obvious fault advantages; In terms of disk area, China Evergrande and Country Garden are far ahead, and the operating area of ​​more than 20 million square meters is more than 20 million square meters; the operating area is only Vanke with 10,000 to 20 million square meters; 3; 14 of 5 million square meters.

    . The average sales price of most real estate companies fell
    "List", from the top 20 companies in the market, compared with the same period last year, it was found that 70 % of real estate companies' sales prices in the first April this year were lower than the same period last year. Among them, the large declines are China Resources Land, Evergrande China, and China Jinmao, with a decline of more than 15%. The average sales price of China Merchants Shekou rose against the trend, an increase of 11.43%year -on -year.

    Among them, the average sales price of China Resources Land, China Evergrande, and Jinmao China fell by more than 15%compared with the same period last year. The degree is about 10%.
    The main reasons for the decline in the average sales price of sales are basically because of the impact of the new crown epidemic. The promotion of related housing companies in the market has continued to strengthen, which has led to the weakening of the average sales level than the same period last year. On the other hand, the supply rhythm, urban distribution and product structure of these enterprises are one of the reasons for the decline in the average sales price.
    -April in March, the sales situation of housing companies has a good turnover, but the completion rate of the first four monthly sales is lower than the previous year. Monthly increased year -on -year. Among them, Country Garden achieved a full -caliber sales of 69 billion yuan in April, and continued to increase by 4.5%from the previous month on the basis of March 66 billion yuan. Evergrande achieved a full -caliber sales amount of 65 billion yuan in April in April, an increase of 4.7%from March.

    In according to the incomplete statistics of Zhongfang.com, 39 real estate companies have been announced in 2020, combined with the sales data monitored by the Kerry Research Center The estimates that the average sales rate of real estate companies that have been announced in April in April of the previous April were 20.06%, an increase of 7.65 percentage points compared to the first quarter, but it was still less than the completion of the same period in 2019.

    M of 39 real estate companies, 18 real estate companies' sales target completion rate is above the average. It is worth noting that only one company's sales target completion rate has reached more than 30 %, and the number of companies with a sales target of more than 30 % in the same period last year was 9. Compared with 31 companies with a target completion rate between 20%and 30%, compared with 31 in the same period last year, it has shown a significant reduction. During the same period last year, even the company's goal at the bottom of the sales target was more than 15%. This year, the goal completion rate of the two companies in the first April of the first real estate and Greentown China was less than 15%.
    In the first or April this year, as last year, the best real estate company in the completion of the sales task is still Kowloon Warehouse, and its sales target completion rate exceeds 30%, reaching 33.27%. This is mainly due to the active speed reduction in Kowloon Warehouse in recent years.

    2020 housing company sales sale target
    As of early April 2020, 40 real estate companies have directly or indirectly announced sales in 2020 Target. Although most companies' sales targets in 2020 have increased to varying degrees from sales results in 2019, the average increase has been significantly reduced compared with the past. The average growth rate of the 40 companies' sales targets in 2020 was less than 14%, a new low in recent years. With the slowdown of the industry's growth rate, especially the time affected by the new crown epidemic, it is difficult to predict, and the uncertainty of the real estate industry has increased, and housing companies have chosen to express their ecckership. Among the 40 companies, 34 companies have raised their sales targets, one is flat, and 5 are lowered.
    is worth mentioning that Jianye Real Estate, which had just hit 100 billion yuan in 2019, reduced its sales target in 2020 to 80 billion yuan, down to 20.9%. Hu Yisen, chairman of the board of directors of Jianye Real Estate, said that it is not easy from the real estate sales to just exceeded 20 billion yuan to the steps of 100 billion yuan, but everything has two sides. Disadvantages such as liabilities and low profits.

    At present, although the new crown epidemic in my country has been basically curbed, there are still many uncertainty in the real estate market. Hall companies must achieve the previous sales goals Need to work hard. The report issued by the China Housing Research Association recently pointed out that the real estate industry was still under pressure in the second quarter. The short -term policy was mainly in terms of supporting the stable development of the industry and stable market expectations. Most housing enterprises' funds are mainly sources for sales and market financing. The epidemic has an impact on the capital chain of housing enterprises. Small and medium -sized real estate companies with weak risk capabilities have accelerated the withdrawal from the market. The high level has recently reiterated that the positioning of "housing does not speculate" is clear that it will not change the basic direction of real estate regulation. Under the pressure of economic growth caused by the epidemic, it will encourage real estate investment speculation as a means to stimulate economic growth.
    This epidemic testing the marketing capabilities, financing capabilities, and cost control capabilities of housing enterprises, and also made residents pay more attention to the quality of residence. Essence
    -The above data comes from the "Analysis Report of the Market Demand Prediction and Investment Strategic Planning of China's Real Estate Industry in the Prospects".

  2. With the macroeconomic impact of the real estate market, although China's real estate industry as a whole as a whole shows a prosperous, its growth rate has slowed down. Looking forward to the "Fourteenth Five -Year Plan", the Chinese Academy of Social Sciences predicts that the turning point of housing is coming, that is, the decline in housing sales.
    The main line for the next ten years of domestic real estate technology is still green buildings. At present, it has reached the era of green construction in the 4.0 era.

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